With so many GPS pet trackers out there, is there room for yet more?  One of them is Pawtrack, which hopes to differentiate by making a GPS tracking collar that is designed specifically for cats.

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Independent brand communications and innovation agency Deepend is now the digital partner for Breast Cancer Network Australia (BCNA).

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several years of incremental developments, the world of
in-car technology is about to explode into the consumer
market. Just as the general public have adapted to
managing and exploiting the myriad functions of desktops,
smart phones and tablets, they are about to be faced with
a similar plethora of competing technologies, standards
and options in the dashboard of their car.


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In this article, I’d like to present some of the interesting topics which have surfaced at Deepend, while implementing a drive to foster a culture of innovation in our organisation.

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Following the recent release of Debra Levin Gelman ‘s book, Design for Kids as well as some exciting new apps highlighted in the Experience for Children category of the recent design for experience awards, there has been increasing discussion on how to create the best user experience for digital natives.

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